Perspectives

  • When is Research News?

    January 11, 2017 — As science communicators, we’re often in the know about the latest and greatest research―it’s the nature of the job. The cutting edge of research is an exciting place to be, but science is a careful, thoughtful process. It can take years for...

  • Being Transparent About Conflicts of Interest

    December 1, 2016 — A conflict of interest arises when people are in a situation that has the potential to undermine their impartiality. These days, the appearance of a conflict can be just as damaging as an actual conflict.

  • How Health Communicators and Journalists Can Help Replace Stigma with Science

    November 10, 2016 — Addiction is a chronic, relapsing neurobiological disorder caused by changes in the brain that make controlling drug use extremely difficult, even when an individual knows it has terrible consequences for his or her life and health and wants to stop...

  • Understanding Clinical Studies

    October 18, 2016 — Part of the challenge of explaining clinical research to the public is describing the important points of a study without going into a detailed account of the study’s design.

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    Clearing the Path to Understanding

    August 9, 2016 — Reading about unfamiliar health or science topics can be daunting, as scientific articles are filled with technical jargon and difficult concepts. How can we help our readers through this process?

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    Animal Studies: Handle With Care

    July 5, 2016 — Do you often find yourself searching for just the right word? As health communicators, a key part of our job is choosing the best term and providing the correct context. But sometimes the words we choose, or how we frame them, may not convey what we...

  • Choice Words and Word Choices

    June 13, 2016 — As health communicators, a key part of our job is choosing the best term and providing the correct context.

  • Zika and Beyond: Communicating about Crises

    May 11, 2016 — An evolving situation such as the current Zika outbreak, in which there are still unknowns, will create a lot of concern and even panic on the part of some people.

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    Guiding Readers Through a Study

    April 10, 2016 — One important challenge we didn’t address explicitly in our last post is personal knowledge and context—what each person brings to the table before communication even begins.

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    Scientists and Journalists: Bridging the Gap

    February 24, 2016 — Next in our ongoing discussion about communicating health and science, let’s talk about two different points of view: that of scientists doing the work, and that of the journalists reporting on such research to the public

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