November 16, 2022 —
Rogue clinics offer stem cell-based therapies that haven’t been tested for safety and efficacy. When communicating to the public about stem cell-based therapies, it is important to put any treatment claims in context.
April 27, 2022 —
It’s common wisdom that “catching the cancer early” is always a good thing. It can be a key factor in being able to survive cancer. But the reality of cancer screening is not that simple.
September 8, 2021 —
We’ve developed a one-page guide, "How Research Works: Understanding the Process of Science" to help communicators put the process of science into perspective. We hope it can serve as a useful resource to help explain why science changes—and why it’...
June 16, 2021 —
How can public health professionals accurately convey risk—in particular, when recommendations need to be changed? Poorly communicated, it may appear to some people that public health messages can’t be trusted at all.
April 21, 2021 —
If you are engaged in creating, approving, or sharing health materials with journalists and the public, your success can depend on your choice of visuals. An incorrect match of an image to text can fail to communicate what you intend.
March 24, 2021 —
Recent efforts to reduce rates of COVID-19, including mask-wearing and vaccine adherence, have highlighted the real gaps between science-based recommendations and what people believe and do in their everyday lives.